Sophie Kresevic opened The Flower Nook in Topham Mall in July 2015. She shares here what it was like to get her business going.
Making the transition:
I had just finished my university degree and was working at another florist full time. I absolutely loved working with flowers and didn’t want to give it up just yet. After coming across the available space in Topham Mall and knowing it to be a busy thoroughfare I just knew a florist shop would be perfect!
Creating the concept:
In creating my concept I mainly looked into the demographic of people using the area. Most of my customers are busy business people; so this meant making it easy for them to grab a bunch and go. The concept sort of evolves naturally overtime as you get to know your customer base more and more.
My first challenge was probably adjusting to working 60 hour weeks and being responsible for every aspect of the business. I am not a highly organised person so using my time wisely and prioritising things was a challenge.
First day in business:
The first day in business I was nervous but after opening and seeing the smiles on people’s faces as they walked past or came into the shop it quickly got rid of them.
I can’t pick one particular moment as every day I am just blown away by the support from everyone and all my regular customers. It may be a lot of work but I still absolutely love every minute of it.